Meta Withdraws AI Image Tool After Privacy Backlash

Meta discontinues its AI image feature days after launch amid widespread privacy concerns and public criticism.

IANS
IANS Verified Media or Organization • 30 Jun, 2026 Agency
Jul 11, 2026 • 7:21 PM  2  0
Last Edited By: Raaisha Upadhyay (2 hours ago)
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Meta Withdraws AI Image Tool After Privacy Backlash
“Meta Withdraws AI Image Tool After Privacy Backlash”
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11 Jul 2026
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Meta Withdraws AI Image Tool After Privacy Backlash
Meta Withdraws AI Image Tool After Privacy Backlash

New Delhi, July 11 (IANS) US-based technology giant Meta said it has discontinued a feature that allows users to generate AI images using content from public Instagram accounts after public backlash within 3 days of its launch. 

“Our intent was to provide a useful creative tool and to give people control over whether their public content could be referenced in this way. We’ve heard the feedback that this feature missed the mark, so it’s no longer available,” the company said.

The feature was introduced on July 7 alongside Muse Image, the first in‑house AI image generator developed by Meta Superintelligence Labs. It enabled users to create AI images by using photos from public adult Instagram profiles by simply entering their username in a prompt.

IANS Verified Media or Organization • 30 Jun, 2026 Agency

Indo-Asian News Service or IANS is a private Indian news agency

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