India Post Launches Mascot Design Contest with Rs 2 Lakh Prize
India Post invites citizens to design its official mascot with a total prize pool of Rs 2 lakh.
New Delhi, July 18 (IANS) The Department of Posts has launched 'India Post Mascot Design Contest' on Innovate India MyGov platform, inviting citizens across the country to design the official mascot of India Post, with a total prize pool of Rs 2 lakh across mascot design and naming categories, according to an official statement on Saturday.
The initiative aims to create a distinctive brand ambassador that reflects India Post's core values of trust, reliability, inclusivity, service and digital innovation, the Ministry of Communications said.
The ministry further said the contest is open to all Indian citizens, adding that participants are required to submit one original mascot design, a suitable mascot name and a brief concept note through the MyGov platform. Entries can be submitted from July 15 to August 15.